Whether it is your business card, letterhead or a brochure, the first thing that gets noticed is your logo. A logo design stays with a business for a long time. It seldom gets changed due to rebranding costs, therefore rushing your logo project could prove to be a false economy. Getting it right should be one of the fundamentals of your branding strategy. You will find many online logo making websites offering cheap logo design services. While there is nothing wrong with a cheaply priced design, you should ensure that your brand designer understands your needs, knows the current trends in the design and marketing industry and possesses the necessary graphic design skills.